We worked with leading marketing agency Weber Shandwick to make a short promotional video for their client Make it Scotch. They invited Andy Torbet, the renowned Scottish underwater explorer, professional cave diver, all-round extreme adventurer and TV Presenter to visit a local Scottish Farm and learn about where our food comes from.
Andy visited Lennox of Lomond Farm, where the family have been farming since 1750, to see how Scotch Lamb is produced. The farm is part of the GoRural agritourism, an initiative of local farms and crofts that have opened their doors to visitors. People can join in the activities of working farms and learn where their food comes from. Andy was also joined by chef Graeme Pallister of 63 Tay Street restaurant who served up a top-quality lamb dish and had a chat with Andy about diet and the importance of knowing where your food comes from.